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MD Oriental Market
Numerator Retailer Snapshot
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65.4
Purchase Cycle (days)
11.1
Avg Basket Size (units)
$37.90
Avg Basket Size ($)
Demographics
Who is shopping at MD Oriental Market and what are they like?
DEMOGRAPHIC INDEX
Under 24 283
25-34 132
35-44 109
45-54 107
55-64 27
Over 65 66
African American 68
Asian 885
Caucasian 18
Hispanic 34
Under $20k 245
$20k-40k 54
$40k-60k 81
$60k-80k 61
$80k-100k 141
$100k-125k 162
Over $125k 33
No College 36
College 86
Adv. Degree 219
Has Kids 116
No Kids 81
Basket Size
When shopping at MD Oriental Market, how many items are purchased per visit?
ITEMS IN BASKET INDEX
Urgent Need (1-2 Items) 31
Express Lane (3-10 Items) 116
Fill Up (11-20 Items) 296
Pantry Stocking (21+ Items) 194
Day of Week
What day of the week are shoppers visiting MD Oriental Market?
DAY OF WEEK SHARE OF TRIPS
Monday 11%
Tuesday 8%
Wednesday 8%
Thursday 8%
Friday 13%
Saturday 36%
Sunday 17%
Channel Affinity
What other retail channels do MD Oriental Market shoppers visit?
TOP CHANNELS AFFINITY
Club 3.5x
Food 1.7x
Drug 1.7x
Health 1.7x
Retailer Affinity
What other specific retailers do MD Oriental Market shoppers visit?
TOP RETAILERS AFFINITY
Nutrition Smart 104.5x
United Natural Foods Inc. 102.2x
Bulk Nation 97.3x
Winghouse 89.3x