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New India Bazar
Numerator Retailer Snapshot
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46.6
Purchase Cycle (days)
9.8
Avg Basket Size (units)
$30.25
Avg Basket Size ($)
Demographics
Who is shopping at New India Bazar and what are they like?
DEMOGRAPHIC INDEX
Under 24 82
25-34 194
35-44 130
45-54 57
55-64 2
Over 65 110
African American 87
Asian 1136
Caucasian 5
Hispanic 23
Under $20k 163
$20k-40k 42
$40k-60k 33
$60k-80k 177
$80k-100k 208
$100k-125k 68
Over $125k 65
No College 43
College 106
Adv. Degree 141
Has Kids 119
No Kids 77
Basket Size
When shopping at New India Bazar, how many items are purchased per visit?
ITEMS IN BASKET INDEX
Urgent Need (1-2 Items) 45
Express Lane (3-10 Items) 136
Fill Up (11-20 Items) 225
Pantry Stocking (21+ Items) 110
Day of Week
What day of the week are shoppers visiting New India Bazar?
DAY OF WEEK SHARE OF TRIPS
Monday 10%
Tuesday 10%
Wednesday 9%
Thursday 11%
Friday 10%
Saturday 24%
Sunday 27%
Channel Affinity
What other retail channels do New India Bazar shoppers visit?
TOP CHANNELS AFFINITY
Club 5.0x
Casual Dining 2.5x
Gas & Convenience 1.9x
Food 1.4x
Retailer Affinity
What other specific retailers do New India Bazar shoppers visit?
TOP RETAILERS AFFINITY
India Bazaar 239.5x
Ocean Supermarket 202.7x
Marina Grocery 172.9x
Lion Food Center 138.6x