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Sun's Market
Numerator Retailer Snapshot
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53.3
Purchase Cycle (days)
5.5
Avg Basket Size (units)
$23.30
Avg Basket Size ($)
Demographics
Who is shopping at Sun's Market and what are they like?
DEMOGRAPHIC INDEX
Under 24 9
25-34 118
35-44 116
45-54 142
55-64 2
Over 65 63
Asian 1266
Caucasian 6
Hispanic 9
Under $20k 210
$20k-40k 3
$40k-60k 1
$60k-80k 85
$80k-100k 119
$100k-125k 270
Over $125k 134
No College 4
College 116
Adv. Degree 143
Has Kids 112
No Kids 86
Basket Size
When shopping at Sun's Market, how many items are purchased per visit?
ITEMS IN BASKET INDEX
Urgent Need (1-2 Items) 66
Express Lane (3-10 Items) 161
Fill Up (11-20 Items) 115
Pantry Stocking (21+ Items) 7
Day of Week
What day of the week are shoppers visiting Sun's Market?
DAY OF WEEK SHARE OF TRIPS
Monday 15%
Tuesday 8%
Wednesday 15%
Thursday 7%
Friday 15%
Saturday 23%
Sunday 17%
Channel Affinity
What other retail channels do Sun's Market shoppers visit?
TOP CHANNELS AFFINITY
Club 3.1x
Food 2.5x
Drug 1.9x
Beauty 1.9x
Retailer Affinity
What other specific retailers do Sun's Market shoppers visit?
TOP RETAILERS AFFINITY
Manila Mission Supermarket 750.1x
Manila Oriental Market 425.4x
San Bruno Supermarket 369.2x
Kukje Market 331.1x