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Every Man Jack
Numerator Brand Snapshot
See also:   La Croix | Dove | Milk-Bone | Softsoap
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$4.99
Brand Spend per Basket
8.7 %
Median Share of Basket Spend
$57.50
Median Total Basket Spend
Demographics
Who is shopping for Every Man Jack and what are they like?
DEMOGRAPHIC INDEX
Under 24 121
25-34 176
35-44 123
45-54 69
55-64 39
Over 65 31
African American 75
Asian 147
Caucasian 97
Hispanic 107
Under $20k 66
$20k-40k 78
$40k-60k 103
$60k-80k 104
$80k-100k 95
$100k-125k 111
Over $125k 137
No College 57
College 104
Adv. Degree 129
Has Kids 101
No Kids 99
Brand Affinity
What other brands are Every Man Jack shoppers buying most often?
TOP PARENT BRANDS AFFINITY
La Croix 10.1x
Dove 8.7x
Milk-Bone 7.9x
Softsoap 7.7x
Channels Shopped
Where are Every Man Jack shoppers most likely to do their shopping?
TOP CHANNELS INDEX
Beauty 69
Drug 65
Food 5
Mass 214
Basket Size
When Every Man Jack is purchased, how many products are purchased along with it?
ITEMS IN BASKET INDEX
Urgent Need (1-2 Items) 22
Express Lane (3-10 Items) 99
Fill Up (11-20 Items) 206
Pantry Stocking (21+ Items) 281
Time of Day
When do Every Man Jack shoppers make their purchases?
TIME OF DAY SHARE PURCHASED
Morning 11%
Noon 17%
Afternoon 34%
Evening 31%
Late 8%