Broward
Numerator Retailer Snapshot
Omnichannel Visibility Demo
Learn how to apply real-time purchase data and shopper behavior surveys from Numerator Insights to boost your sales efforts.
95.5
Purchase Cycle (days)
7.6
Avg Basket Size (units)
$32.70
Avg Basket Size ($)
Demographics
Who is shopping at Broward and what are they like?
DEMOGRAPHIC | INDEX |
Under 24 |
246
|
25-34 |
85
|
35-44 |
92
|
45-54 |
99
|
55-64 |
152
|
Over 65 |
17
|
African American |
661
|
Asian |
87
|
Caucasian |
22
|
Hispanic |
173
|
Under $20k |
156
|
$20k-40k |
182
|
$40k-60k |
164
|
$60k-80k |
65
|
$80k-100k |
31
|
$100k-125k |
32
|
Over $125k |
22
|
No College |
115
|
College |
104
|
Adv. Degree |
70
|
Has Kids |
97
|
No Kids |
104
|
Basket Size
When shopping at Broward, how many items are purchased per visit?
ITEMS IN BASKET | INDEX |
Urgent Need (1-2 Items) |
72
|
Express Lane (3-10 Items) |
125
|
Fill Up (11-20 Items) |
152
|
Pantry Stocking (21+ Items) |
90
|
Day of Week
What day of the week are shoppers visiting Broward?
DAY OF WEEK | SHARE OF TRIPS |
Monday | 9% |
Tuesday | 9% |
Wednesday | 11% |
Thursday | 11% |
Friday | 13% |
Saturday | 30% |
Sunday | 17% |
Channel Affinity
What other retail channels do Broward shoppers visit?
TOP CHANNELS | AFFINITY |
Beauty | 2.1x |
Drug | 1.9x |
Food | 1.6x |
Casual Dining | 1.6x |
Retailer Affinity
What other specific retailers do Broward shoppers visit?
TOP RETAILERS | AFFINITY |
Penn Dutch Food Center | 125.1x |
Doris Italian American Market | 87.0x |
Elegant Beauty Supplies | 74.7x |
Supermercados Bodegon | 54.6x |