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Hoa Binh Supermarket
Numerator Retailer Snapshot
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93.6
Purchase Cycle (days)
10.4
Avg Basket Size (units)
$33.36
Avg Basket Size ($)
Demographics
Who is shopping at Hoa Binh Supermarket and what are they like?
DEMOGRAPHIC INDEX
Under 24 159
25-34 125
35-44 198
45-54 27
55-64 34
Over 65 10
African American 51
Asian 1235
Caucasian 3
Hispanic 11
Under $20k 136
$20k-40k 79
$40k-60k 176
$60k-80k 52
$80k-100k 189
$100k-125k 30
Over $125k 31
No College 260
College 68
Adv. Degree 44
Has Kids 148
No Kids 45
Basket Size
When shopping at Hoa Binh Supermarket, how many items are purchased per visit?
ITEMS IN BASKET INDEX
Urgent Need (1-2 Items) 41
Express Lane (3-10 Items) 129
Fill Up (11-20 Items) 204
Pantry Stocking (21+ Items) 191
Day of Week
What day of the week are shoppers visiting Hoa Binh Supermarket?
DAY OF WEEK SHARE OF TRIPS
Monday 10%
Tuesday 11%
Wednesday 12%
Thursday 12%
Friday 15%
Saturday 22%
Sunday 18%
Channel Affinity
What other retail channels do Hoa Binh Supermarket shoppers visit?
TOP CHANNELS AFFINITY
Club 3.1x
Food 2.4x
Casual Dining 1.6x
Fast Food 1.0x
Retailer Affinity
What other specific retailers do Hoa Binh Supermarket shoppers visit?
TOP RETAILERS AFFINITY
My Thuan Supermarket 340.0x
Saigon Supermarket 338.1x
ABC Supermarket 293.6x
Mom Supermarket 292.1x