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Valu Mart
Numerator Retailer Snapshot
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58.2
Purchase Cycle (days)
7.9
Avg Basket Size (units)
$18.44
Avg Basket Size ($)
Demographics
Who is shopping at Valu Mart and what are they like?
DEMOGRAPHIC INDEX
Under 24 412
25-34 202
35-44 71
45-54 97
55-64 29
Over 65 46
African American 4
Asian 1137
Caucasian 8
Hispanic 70
Under $20k 198
$20k-40k 96
$40k-60k 115
$60k-80k 77
$80k-100k 12
$100k-125k 36
Over $125k 159
No College 159
College 85
Adv. Degree 89
Has Kids 122
No Kids 75
Basket Size
When shopping at Valu Mart, how many items are purchased per visit?
ITEMS IN BASKET INDEX
Urgent Need (1-2 Items) 41
Express Lane (3-10 Items) 166
Fill Up (11-20 Items) 153
Pantry Stocking (21+ Items) 83
Day of Week
What day of the week are shoppers visiting Valu Mart?
DAY OF WEEK SHARE OF TRIPS
Monday 9%
Tuesday 12%
Wednesday 30%
Thursday 17%
Friday 10%
Saturday 10%
Sunday 13%
Channel Affinity
What other retail channels do Valu Mart shoppers visit?
TOP CHANNELS AFFINITY
Club 2.7x
Food 2.6x
Health 2.1x
Casual Dining 1.7x
Retailer Affinity
What other specific retailers do Valu Mart shoppers visit?
TOP RETAILERS AFFINITY
Rosemead Supermarket 483.6x
Arcadia Supermarket 410.7x
Valley Supermarket 353.9x
Cali Mart 339.7x